Media 27 is not your typical ad agency. In addition to our extensive creative capabilities, all of our principals bring entrepreneurial energy, strategic vision, financial expertise and management experience to every Client relationship. | Our approach is to develop and nurture long-term partnerships with a select group of companies where our skills can accelerate the achievement of our Clients’ specific business objectives. | We believe in well-defined deliverables, ongoing performance measurements, close communication, detailed accountability and exceptional Client service. | Please meet our team:
With more than 25 years of experience in marketing and advertising, and with special emphasis on brand development, graphic design, print management and photography, Shukri remains an entrepreneur with a keen interest in technology. He has founded several companies, including Newforce, Inc., a systems integration and consulting firm specializing in advanced electronic publishing, digital imaging and high-speed data networks; and Santa Barbara Color, Inc., a pre-press facility to the trade. Though his primary focus at Media 27 is business development and relationship management, his creative roles often include creative director, producer and writer.
With his blend of media, corporate communications, management and financial experience, Steve brings a seasoned eye to Media 27’s corporate communications, public relations and copywriting projects. In addition to teaching at the USC School of Journalism, he was President and Editor of Investor’s Business Daily and served as Southern California Business Editor for The Associated Press. His clients have included IBM, 3M, Citigroup, City National Bank, HealthNet, Tenet Healthcare, Pacific Capital Bancorp, Pacifica Hotel Company, and Montecito Bank & Trust. His copywriting assignments cover annual reports, newsletters, product brochures, print, radio and TV advertising copy, websites, speeches, and magazine articles.
A C.P.A. with more than 30 years of professional and private industry experience, Susan was a senior financial manager at Arthur Young & Co. She was instrumental in the development and success of Arthur Young’s Entrepreneurial Services Group, a consortium of tax and financial accounting experts specializing in privately owned and emerging businesses. Susan’s business acumen and deep understanding of the financial needs of growing companies has been very valuable to Media 27’s clients, providing a bottom-line perspective on campaigns and strategies not usually available at creative agencies.
In the course of a four-decade career in publishing, Joan has practiced the art of telling stories through a blend of text and pictures, editing a wide range of illustrated and nonfiction books as well as consumer and custom magazines. At the National Geographic Society, she produced large-format books and was founding editor of National Geographic Traveler. After 13 years as editor in chief of Islands magazine, she has gone on to serve as an editorial consultant for magazines and as a private editor for books published by St. Martin’s, Doubleday, and Dutton, among others. She writes for regional and national magazines and is the author of eight books of her own — in the fields of travel, crafts, and popular history. With her broad and seasoned editorial experience, Joan brings an invaluable dimension to Media 27, as well as M27 Editions’ custom publications efforts.
An acclaimed photographer, Mike has served as a consultant, advisor, and member of the Kodak Educational Advisory Council and the Polaroid Corp. Board of Advisors for Post Secondary Education. He has more than 35 years of experience in the photographic, design and printing industries. Mike spent 18 years at Brooks Institute of Photography, where he served as Vice President of Education and was a faculty member in the Scientific Department. While continuing to produce books, print collateral and compelling marketing campaigns across all mediums, Mike has more recently focused on image and content management, as well as Internet and DVD development projects, for Media 27’s diverse client list.